Ever heard about a party (a BIG one) that you weren’t invited to? Missed meeting people. Think about the conversations you missed out on. No fun, right?
Well, according to Nielsen, there’s a big – no make that HUGE – party going on online and it’s called Twitter. Twitter is growing at an amazing rate (1382% from Feb. 08 to Feb. 09). Here’s a couple facts on Twitter from a Nielsen article:
- “Twitter.com continues to grow in popularity and importance in both the consumer and corporate worlds. No longer just a platform for friends to stay connected in real time, it has evolved into an important component of brand marketing. Unique visitors to Twitter increased 1,382 percent year-over-year, from 475,000 unique visitors in February 2008 to 7 million in February 2009, making it the fastest growing site in the Member Communities category for the month.”
- Twitterers (a.k.a. Tweeters) are not primarily teens or college students as you might expect. In fact, in February the largest age group on Twitter was 35-49; with nearly 3 million unique visitors, comprising almost 42 percent of the site’s audience. We found that the majority of people visit Twitter.com while at work, with 62 percent of the combo unique audience accessing the site from work only versus 35 percent that accessed it from home only.
- It will be interesting to watch the evolution of Twitter as it continues to gain momentum. In an unstable economy, it might prove to be an economical and important part of an employer’s marketing strategy that helps to keep consumers aware of and connected to their brand.
Join the party! Follow Cincinnati Women Bloggers on Twitter – then follow some of who they follow (like some of us in Cincinnati Women Bloggers). Check out the listing of Cincinnati Twitter Friends compiled by Cincinnati Women Bloggers and Cincinnati Social Media. (And see the featured article on this list on SoapboxMedia!)
Get in the conversation! Meet great Cincinnati Twitterati! Join the Party! And you might meet some great new people, grow your business and find out things to make your life better – 140 characters at a time!
By Debba / Girlfriendology (on Twitter!)
Filed under: Uncategorized | Tagged: Cincinnati, Social Media, twitter | 3 Comments »